Event Summary: Archidex 2024, held over four days at the Convention Centre KLCC, was the largest architecture event in the world, featuring over 500 exhibitors from the architectural and construction sectors. The event attracted more than 30,000 visitors, including tycoon contractors, developers, and house owners, with many exhibitors coming from abroad.

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Embun Lighting & Decoration Participation:

Embun Lighting & Decoration proudly participated as a lighting supplier, focusing on customized lighting solutions. As first-time exhibitors, we aimed to establish our brand as a lighting specialist and enhance our visibility in a competitive international market.

 

Event Highlights:

Branding and Awareness:

Our primary goal was to increase brand awareness and position ourselves as experts in lighting customization. We successfully distributed 3,000+ sales kits, engaging effectively with visitors.

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Visitor Interaction:

The event featured a diverse range of visitors, categorized by rank on their tags. We connected with prospective clients, including high-profile contractors and developers.

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Lead Generation:

Post-event, over 1,000 visitors registered for consultations, reflecting the effectiveness of our strategies and engagement efforts.

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Strategic Expansion:

We leveraged our participation to promote our subsidiaries, including Embun Art Gallery (focused on printed art canvas, acrylic, and wallpaper) and Embun Design Studio (offering interior design and construction solutions), further enhancing our brand impact and awareness.

 

Conclusion:

Archidex 2024 was a significant milestone for Embun Lighting & Decoration. The event not only allowed us to showcase our innovative lighting solutions but also provided valuable opportunities for networking, lead generation, and strategic expansion. We look forward to building on this success and continuing to grow our presence in the industry.